Bachelor of Science



Highly educated and professional managers who can live up to the challenges of modern tourism are an essential element for the economic development of any country. Did you know that tourism is one of the largest and fastest-growing economic sectors in the world? The Hospitality and Tourism Management program at RIT Croatia prepares students for professional and managerial positions in the economy and tourism fields.

Plan your career with us!


Program Overview

This is a multidisciplinary, four-year program that provides an ideal balance of hands-on experience and theoretical knowledge in economy, tourism, and hospitality. The main emphasis is on the disciplines of marketing, communication, finances, hospitality management, hotel management, micro and macroeconomics, entrepreneurship, and the application of these areas to international hospitality and tourism.

At the end of sophomore year, students choose one of two concentrations:
  • Entrepreneurship in the Hospitality Industry 
  • Designing Luxury Experience.
All classes are conducted in English. In addition to advanced business English, students learn another foreign language and can choose from German, Italian, Spanish, or French. You can find more information about the program outline HERE.


American higher education system enables students to choose a minor. It is a related set of academic courses that enables students to expand their knowledge; for example you can choose a Sociology/Anthropology minor and combine it with the HTM courses.

Benefits of having a minor are multiple; from being visible on university transcript, to enabling a student to develop another area of professional expertise or personal interest and showcase depth in more than one discipline. You can find out more about minors available for the HTM program at the following LINK.

The program enables students to:

  • manage small and medium enterprises;
  • draft an effective business plan and strategy;
  • recognize trends in tourism and how they affect the business;
  • make strategic plans and manage destinations, resorts, hotels, and travel agencies;
  • design and implement marketing strategies,
  • manage integrated marketing communications,
  • apply modern information and communication technologies in business processes;
  • organize events such as conferences, sports events, and meetings;
  • manage finances and accounting;
  • manage international quality standards;
  • manage human resources;
  • apply contemporary micro and macroeconomics business principles;
  • draft an effective business plan and strategy;
  • position a company or a tourist entity on the global market.

"The hospitality and tourism industry operates in an extremely dynamic business environment where exciting destinations meet great people and cutting-edge technologies. This program prepares students for careers in tourism, one of the biggest and fastest-growing industries in the world. Tourism companies are also one of the biggest employers and they are continuously looking for college graduates who come from quality schools like RIT Croatia. Our strength is based on fostering academic rigor, professionalism and excellence paired with close ties with the business community. We always provide students with relevant knowledge, meeting high industry standards and directing them towards careers in top class hospitality companies. RIT Croatia alumni have gone on to achieve great things and developed successful careers – in Croatia and abroad."
Besim Agušaj, Ph.D., Hospitality and Tourism Management Area Head

Co-operative education in renowned international companies

Students are required to complete 1,200 hours of cooperative education or internship placements. These hands-on experiences provide students with a valuable professional experience and gives them a competitive advantage in launching their careers. Students work for local and international renowned companies learning about service management from the best. US based hospitality organizations often recruit our students for international coops.
hospitality and tourism management faculty internship

Alumni: leaders in Hospitality & Tourism, but in other industries as well

Throughout their studies and after graduation, our students have excellent business opportunities in the tertiar sector. They continue to develop thei careers in tourism, hospitality but vairous other industries as well. Some assume managerial positions for reputable hotel chains, some run their business successfully (in China for example), while some implement their service management knowledge & skills in the IT industry!
international co-ops in hospitality and service management area

Globally recognized American degree

Upon completion of the program, students will be granted two diplomas, an international American BS degree awarded by Rochester Institute of Technology and a Croatian degree from RIT Croatia. The American RIT degree will offer you numerous opportunities worldwide.

Study in Line with High Educational Standards

Programs and curriculum at RIT Croatia are fully aligned with the high standards of education at RIT. All classes are held in English and our faculty members are professors with rich international academic and professional experience. The quality of Rochester Institute of Technology has been recognized by respected world known organizations and media.

Rochester Institute ofTechnology is accredited by the Middle StatesCommission on Higher Education, 3624 Market Street, Philadelphia, PA 19104(267-284-5000). The Middle States Commission on Higher Education is aninstitutional accrediting agency recognized by the U.S. Secretary of Educationand the Council for Higher Education Accreditation.


Student's Testimonials

For additional information please contact the Admission office:
T. + 385 (0)1 643 9100 - T. +385 (0)20 433 000 - E-mail:

Undergraduate programs
Master of Science
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