Join us on Thursday, June 1st @ 6pm for a lecture on Dual Strategies For Innovation Driven Tech Industries by Dr. Milivoj Marković atHUB385!



Innovative technologies have a profound impact on businesses. Established companies faced with disruptive technologies need to adapt their business models in order to sustain their competitive advantage against the technology based startups.

Dual strategies are often times used by startups in order to scale quickly, dethrone the industry incumbents and appropriate value they created in novel ways. Learn how by joining this lecture.

The lecture will be held at HUB385, Petračićeva 4, Zagreb.

If you wish to attend this lecture, please confirm your attendance by sending an e-mail to ms@croatia.rit.eduwith your name and phone number by Wednesday, May 31st.

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