Dean Don Hudspeth sought the assistance of Professor Milena Kuznin's Tourism Planning and Development students for a brain storming session to create a "tag line" for an American Chamber of Commerce's Tourism Committee initiative. Dean Hudspeth co-chairs this AmCham committee and he asked students in the Tourism Planning and Development class to create a name for a new training program aimed at individuals who interact with tourists, but who are not directly employed in the tourism industry.
This group includes retail clerks, taxi drivers, parking lot attendants, border guards, etc. The tag line of "Your smile, our pride", "Vas osmijeh, nas ponos", created by Ramona Curic, was chosen by the Tourism Committee as the best slogan. To thank her for her efforts Dean Hudspeth awarded Ramona with an RIT hoodie.

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